Buy Local 3.0 Workshop
The “buy local” movement has been a hot and growing trend in recent years. Not only do local products and ingredients grab the attention of consumers, but it's an important factor in supporting local economies. Event planners and suppliers (hotels, conference centers, caterers, etc.) are incentivized to consolidate purchases with vendors who may not represent smaller, niche suppliers found locally, but hospitality businesses can differentiate product and service mix with unique, local offerings, and tell a powerful sustainability story.
In this workshop, participants learn
How to define and distinguish a local strategy
Key opportunities to differentiate with local products
To maximize impact by working with social and purpose-based enterprises
Next steps for incubating unique local offerings